Google unveils Veo 3 Fast, an upgraded AI model for faster video generation

Google today announced the general availability of Veo 3 Fast, an upgraded version of its highly acclaimed AI video generation model, Veo 3. Designed for unparalleled speed and rapid iteration, Veo 3 Fast is set to transform how businesses and creators generate high-quality video content, making it a game-changer for industries requiring quick turnarounds like advertising, marketing, and training.

Veo 3 Fast, now accessible on Google Cloud’s Vertex AI platform, builds upon the foundational capabilities of Veo 3, which was first unveiled in May 2025. While Veo 3 impressed with its ability to generate 1080p videos with native audio, including dialogue, sound effects, and ambient noise, Veo 3 Fast takes efficiency to a new level. It’s specifically optimized for workflows demanding speed, striking an ideal balance between processing time and exceptional visual output.

According to Google, Veo 3 Fast can significantly accelerate the creative process. Marketers can swiftly generate and test numerous ad concept variations to respond to real-time trends. Companies can also efficiently create video demonstrations for their entire product catalogs from still images, or develop engaging animated explainers and training modules in a fraction of the time traditionally required.

A key enhancement coming to both Veo 3 and Veo 3 Fast in August is the new image-to-video capability. Users will be able to animate a single image into an 8-second video clip by simply uploading the image and providing a text prompt. This feature is expected to be particularly valuable for content creators and businesses looking to bring existing visual assets to life.

Google emphasized its commitment to responsible AI, stating that all videos generated using Veo 3 and Veo 3 Fast will come with SynthID watermarks embedded into every frame to combat misuse and misinformation. Furthermore, enterprise customers utilizing these generative AI services on Google Cloud will receive legal indemnity, offering an additional layer of protection.

Since its preview launch, Veo 3 has already seen remarkable adoption, with over six million videos generated by enterprise customers on Vertex AI. The introduction of Veo 3 Fast underscores Google’s ongoing efforts to democratize sophisticated AI tools, empowering creators and businesses to tell compelling stories with unprecedented speed and efficiency.