Recent security hiccup at Victoria’s secret, which forced the closure of their US website and some in-store services, is a reminder of the dangers that are constantly looming on online shoppers. The attack is still being analyzed, but the initial effects demonstrate the chaos and fear that this type of breach can bring.
Online shoppers will find that this incident emphasizes a few key issues:
It’s About Data, and Safety: We give online merchants our financial and personal information. Although organizations invest in security, there are still breaches. Following similar attacks on other big retailers, this incident is part of an alarming trend that calls for added vigilance by both businesses and consumers.
There is a direct cause-and-effect relationship to Service Disruptions: When security incidents happen, organisations frequently turn off their online presence to stem the damage. This may result in your not being able to browse, place orders, or browse the site at all. In Victoria’s Secret’s case, even certain in-store services, like online order returns, were temporarily not an option.
Whose Information Was Compromised: Depending on the nature of the security issue, personal data such as customers’ names, addresses, email addresses, and even payment info might have been exposed. This may increase the chance of phishing, identity theft and financial fraud for impacted customers.
Trust and Reputation are at Stake: Incidents like these can severely damage consumer trust in a brand. Consumers may be weary about continuing to shop with the affected retailer out of concern for their overall security. Regaining this trust will entail transparency, quick fixing and improvements in the security process.
What Can Online Shoppers Do?
Though retailers have the ultimate responsibility for securing their systems, there are steps online shoppers can take to protect themselves:
Strong, Unique Passwords: Use strong, unique passwords for each online service you use and avoid using the same password for multiple websites. Be willing to use a password manager to create and save strong passwords.
Turn on Two-Factor Authentication (2FA): Where possible, use 2FA on your online shopping accounts. This makes things doubly secure, as a second level of verification in addition to your password.
Watch out for phishing: Don’t respond to unsolicited emails, texts or calls seeking your personal information. Don’t get baited: Checking out and entering personal information are a big no no, for any suspicious link. Make sure that communications are legitimate by checking them through the retailer’s official site or contact avenues.
Check Statement: Keep an eye on your bank and credit card statements on a regular basis for any unauthorized charges. Notify your financial institution if you see any suspicious activity.
Use secure websites: Make certain that the site you are visiting features “https://” in the URL, and there’s a padlock icon next to the address bar (reprsenting a secure connection).
Update Software: Update your operating system, browser and antivirus software on a regular basis to minimize security flaws.
Use Virtual Credit Card Numbers: Some banks provide temporary or virtual credit card numbers used only for online purchases, which limit the revelation of your actual card details.
The Victoria’s Secret breach is a wake-up call, as the e-commerce industry continues to face is plagued by common cyber issues. “If consumers have the facts, they will be better prepared to protect their identity and data online. Retailers, however, need to ensure that strong security controls and clear communication prevail in order to retain customer trust and protect sensitive information.
